Referral Expo 2008!

Strategic Marketing Ideas in a Shrinking Economy...

15 World-Class Marketing Experts Share
Their Best Referral Strategies...

The economy is shrinking and it's getting harder even to maintain sales, let alone grow them. The old methods of advertising or buying leads just aren't producing results any more.

In times like these, building relationships and generating referrals are the keys to success. But frankly, most professionals I know aren't very successful at getting those referrals. And while it used to be disappointing, now it's becoming a matter of survival.

That's why I've put together a line-up of some of the best and brightest referral marketing experts in the world to share exactly how to successfully generate referrals. Some of the names you've heard of, but I've been doing my research and I've uncovered a number of experts who many people haven't even heard of! My goal is to get as many new, innovative ideas in your hands as possible.

This is one event you don't want to miss!

Michael Beck
Host of the Referral Expo
www.XLeaders.com
www.ClientMonkey.com

"The Referral Expo is now over, but you can still hear all the best referral strategies..."

Purchase the recordings in
one of two convenient ways:

Option 1: Receive every presentation in it's entirety, each on it's own CD so you can replay them while driving around in your car, at the office, or in the convenience of your own home. You'll be able to review important, impactful sections and make all the notes you want!

Only $249

Option 2: Get access to the recording of every presentation to either download (mp3) or listen to online.

Only $99

Here are your World-Class Referral Marketing Experts...

Ivan Misner
Topic: "The V-C-P (Visibility-Credibility-Profitability) Model for Getting Referrals and How to Move from One Phase to the Next"

Dr. Ivan Misner is the Founder & Chairman of BNI, the world's largest business networking organization. He's written ten books, including his New York Times Bestsellers: "Masters of Sales", "Truth or Delusion?" and "Masters of Networking". Dr. Misner is considered to be one of the world's leading experts on business networking.

Annette Bau
Topic: "Building Relationships Through Heart Connection"

Annette Bau is a leading authority on relationship and referral marketing to millionaires and affluent women and the author the The 7 Principles of Becoming a Millionaire for Life Powerful lessons for creating wealth, health and happiness. She is the founder of MillionaireSeries.com and MillionDollarMarketingPractices.com. As a top at columnist at ProducersWEB.com, the largest online financial services magazine, she shares her twenty years of marketing and selling strategies and insight to becoming a top producer.

Joanne Black
Topic: "Getting the Trash Out of Your Funnel"

Joanne Black is America’s leading authority on referral selling and the author of No More Cold Calling (Warner Business Books). Joanne's philosophy is that no one should ever have to make a cold call. The alternative is referral selling. Joanne's approach is unconventional, and it has proven results!

Get the Trash Out of Your Funnel!
“Attracting the wrong kind of clients to your business is like dumping trash in your sales funnel. A funnel is only valuable if it’s filled with the right clients. Create real velocity in your funnel by generating only qualified leads. Leverage the power of referrals through your network of contacts.”

Michael Brizz
Topic: "How to Determine the Best Referral Strategies for Your Business"

Michael Brizz, CMC, CSP is the developer of the Referral Mastery System, which helps advisors achieve net gains of $15 - 40 Million in new assets from referrals within 24 months.

Rob Brown
Topic: "The Client Advocacy Model for Generating Referrals"
Rob Brown, Founder of EncoreAdvisor.com, is committed to helping you build happier client relationships, more freedom and greater profits.

"Gathering high quality referrals should be almost effortless. Unfortunately, many financial professionals over-think the referral gathering process and end up with mediocre results. To overcome this challenge, Rob Brown teaches the Client Advocacy Approach to Referrals. This single strategy could eliminate your referral struggles and allow you to spend more time with your current clients and less time looking for new ones."

David Carleton
Topic: "Using Testimonials to Get Referrals and the 6 Myths of Referral Marketing"

As President of Street Smart Sales and Marketing, David Carleton has developed sales, marketing and training programs that have helped hundreds of businesses in 30 countries around the world generate leads, increase sales and enhance their overall marketing effectiveness. He specializes in non-traditional, guerrilla marketing techniques that companies can use in highly competitive markets and industries or during economic downturns. He has authored The Essential Referral Marketing System and The Ultimate Lead Generation System and conducts the San Diego Guerrilla Marketing Boot Camp.

Michelle Donovan
Topic: "The Ten Traits of a Master Networker (and How to Develop Them)"

Michelle is known as "The Referability Expert". She is the owner of the Referral Institute in Western Pennsylvania and is the Founder of Pinnacle Training Services. Michelle has served as guest faculty for Penn State's Beaver campus and the University of Pittsburgh's Katz Center for Executive Education.

Susan Friedmann
Topic: "How to Use a Niche to Drive Referrals"

Susan, the Nichepreneur™ Coach, helps people do what they love to do in a way that’s uniquely YOU, and realize the maximum in personal satisfaction and profitability.

"Riches In Niches", will provide you with a roadmap to help you make lots of money in niche markets. After all, I have plenty of experience as the Trade Show Coach in successfully taking a niche concept to market, and I want to share all that wisdom with you as my alter ego, The Nichepreneur Coach™, to help you maximize your foray into niche entrepreneurship and make many riches in niches.

Maribeth Kuzmeski
Topic: "How to Get Referrals Without Asking"

Maribeth Kuzmeski, President of Red Zone Marketing, works with the nation’s most successful, million dollar producers. She has written 4 books including the bestselling book, “85 Million Dollar Tips for Financial Advisors.”

"How to Get Referrals Without Asking" is a fantastic program filled with real-life, practical ways to generate significant amounts of referrals without even asking. (And they're the best kind!)

Mark Lundberg
Topic: "The Art of Asking for Referrals"

Mark helps professionals automate their Client Attraction, Retention & Referrals using "Truth Produces Trust Principles"

"Why don’t we receive more referrals from our loyal and satisfied clients? It’s simple…you’re not asking for them in a proper and often enough manner. Mark's presentation will show you exactly how and when to ask for referrals.
Your referrals will increase the same day you start implementing these simple strategies."

Simon Reilly
Topic: "How to Keep Our Inner Programming (our unmet needs)from Sabotaging Referral Results"

Simon Reilly of LeadingAdvisor.com is a coach and writer, and he has spoken to nearly 10,000 financial advisors over the last 30 months.

Recent research indicates that while 85% of financial advisors agree that asking for referrals is the most effective way to build their business, only 15% actually ask. Why?

Financial advisors and sales professionals alike are not aware that they are sabotaging themselves with a subconscious unmet need of approval which feeds an array of limiting beliefs that could include “I may make a mistake” combined with the limiting emotion of fear.

Join Simon Reilly and Michael Beck to learn about "Curing The Unmet Needs" Disease and how to lay the foundation to attract more referrals with ease and less effort.

Patrick Williams
Topic: "Creating a Referral-Only Business That Rocks!"

Patrick Williams is a sales performance expert, international speaker, and #1 hit recording artist! His firm YOU ROCK! Communications helps people and businesses be #1 in their market.

"Rockin’ Referrals™" is a strategy and system that enables you to grow your business exponentially by making it easy for your best customers to reliably replicate themselves. This process removes the guesswork and time-drain of chasing down random leads by using very specific steps to identify ideal referral candidates..

Terry Bean
Topic: "Using Social (Online) Marketing to Successfully Generate Referrals"

Terry Bean is the Relationship Marketing Expert at uRefer.com. He is a relationship marketing guru, who understands how to make networking and referral programs work. He is the founder of Networked Inc. and has created numerous face-to-face and virtual networking groups, including Motor City Connect, one of the largest business-networking groups in Detroit. Also, Terry is the Social Network Editor for the National Networker.

Join Terry to discover "How to make your referral program 5 times more effective."

Maria Marsala
Topic: "Leveraging Your Network with the Team 100"

Maria Marsala, Chief Business Strategist, author and professional speaker shares her extensive knowledge and strategies for referrals and networking, including using the Team 100 concept to build strong connections with like-minded business owners who will enthusiastically want to refer business to you.

Are you an introvert? Learn how to get out of your comfort zone and how to make networking events easy - even fun!
Be authentic! It is completely possible to network and maintain your sense of self. (Hint: Part of it is asking for exactly what you want.)
Strategize! Learn simple referral strategies that pay big benefits.
Don’t reinvent the wheel! The system you used to create your ideal client profile can also be used to craft your ideal referral partner profile.

Jill Lublin
Topic: "Getting Referrals Through Publicity"

Praised as a modern-day Dale Carnegie for how to be influential, Jill Lublin authored the bestselling book, Get Noticed…Get Referrals: Build Your Client Base and Your Business by Making a Name for Yourself. She is also the coauthor of two other national bestselling books, "Networking Magic" which rose to #1 on the Barnes and Noble charts for three weeks, and "Guerrilla Publicity" - the PR bible.

Jill is a popular international speaker who teaches powerful publicity, networking, and how-to-be-influential techniques. As the CEO of the strategic consulting firm, Promising Promotion, Jill has trained companies in innovative techniques to improve bottom line results.

Purchase the recordings in
one of two convenient ways:

Only $249

Option 2: Get access to the recording of every presentation to either download (mp3) or listen to online.

Only $99

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